Chelsea in Bloom

Chelsea in Bloom: A Floral Journey Through Iconic Streets

Celebrate the start of summer with a visit to Chelsea in Bloom, Chelsea’s prestigious annual floral art show and London’s largest free-to-attend festival of flowers.

The world class alternative floral art show is back for its 20th anniversary, transforming the streets of Chelsea from 19-25 May, with breathtaking displays made of fresh flowers. Produced by Cadogan, in association with the Royal Horticultural Society (RHS), the annual competition continues to grow year on year, with Chelsea’s best retailers, restaurants and hotels adorning themselves with creative designs, competing for the coveted awards.

2025’s theme is ‘Flowers in Fashion’, celebrating Chelsea’s place at the heart of many iconic fashion movements and it being one of the world’s most stylish destinations.

‘Flowers in Fashion’ will see the neighbourhood transformed into London’s most elegant runway, with inspiration taken from its fashion legacy, style icons, muses and more.

The previously sell-out rickshaw rides and walking tours are back! Head to the Information Point on Sloane Square to reserve your place on a rickshaw ride or on one of our walking tours throughout the week –the ultimate way to enjoy this year’s event. Rickshaws run from 10.30 until 5.30pm each day, with walking tours depart at 11am and 3pm  Please note, bookings cannot be pre-made ahead of your visit.

Stunning Floral Displays: The event features elaborate floral installations and displays created by local businesses, florists, and designers. The creativity and artistry involved are truly impressive.

Community Spirit: Chelsea in Bloom fosters a sense of community as local shops, restaurants, and businesses participate in the event, making it a celebration of local talent and culture.

Shopping and Dining: Visitors can enjoy shopping at unique boutiques and dining at various restaurants and cafés in the area, often with special offers and outdoor seating to enhance the experience.

Photo Opportunities: The stunning floral arrangements provide a picturesque backdrop for photographs, making it a great opportunity for social media sharing.

Seasonal Celebration: The event typically aligns with the annual Chelsea Flower Show, creating a festive atmosphere in the neighborhood. It signifies the arrival of spring and summer, celebrating the beauty of nature.

Family-Friendly Activities: Many activities and workshops are often organized during the event, making it a fun outing for families and children.

Exploration of Chelsea: Visiting Chelsea in Bloom is a perfect opportunity to explore the neighborhood's charming streets, gardens, and architecture while enjoying the floral displays.

Inspiration for Garden Lovers: For gardening enthusiasts and those interested in floral design, the event offers a wealth of inspiration and ideas for home gardens and floral arrangements.

In summary, Chelsea in Bloom attracts visitors for its visual beauty, community engagement, shopping and dining experiences, and the overall celebration of floral artistry. It’s an event that captures the essence of spring and showcases the creativity of the Chelsea community.

Take a look at last years designs ...